INTERSPORT - You Never Run Alone
About the Campaign
“Great things are done when men and mountains meet.” – William Blake
Inspired by my own cross-country races in college, I found writing the strategy and VO for INTERSPORT’s SS22 trail running campaign a truly personal experience. Getting up at 3:30 am in 4°C to capture the sunrise in the Catalan mountains was definitely THE most rewarding experience of my career as a commercial film director.
10-sec product films each for Nike, Adidas, Salomon and Energetics.
Still photography by Ruben Elstner
Role: Creative Director, Strategist, Writer, Director
Date: 2022