Nike x Zalando - Play Like a Pro
About the Campaign
“Role models will put you on track. Mentors will keep you on it.”
When I went freelance, I’d never have believed my first Creative Director project would be for Nike. But Play Like a Pro launched with a story I’ll remember forever.
For most of us, losing a leg at age 12 is inconceivable. Yet even at such a young age, Léon knew that greatness manifests in actions. So on the very day of his operation, he decided to become an Olympian. As his career progressed and the medals came, Léon became so much more than one of the winningest talents in para sports – he’s grown into a mentor and role model for young athletes around the world.
This is the story of Léon and Michelle.
Role: Creative Director, Writer, Interviewer
Date: 2021